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Venture Concept #2

My service plans to meet the needs of many young people across the world, ambitious I know, but I believe my service can satisfy this need and provide great value to the client. This need is to connect with other people, learn about different cultures, learn more about yourself and have an experience of a lifetime. The reason my target segment (young people – more specifically college students) has these needs is because of the world becoming more globalized, the age of living within the limits of your birthplace are gone, the world is expanding, becoming more multicultural and the sooner you can understand these cultures and other people, the more of an advantage you’ll have. One force creating this need is the trend to spend more on experiences rather than materialistic things. More and more young adults would rather spend money on an experience, like study abroad, music festivals, and vacations than materialistic things like a new TV or an Xbox. This provides an opportunity to...

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